Logo, corporate identity & WordPress website
Celebrate your failings! A modern take on the tale of Icarus, who flew too high to the sun and burned his wings. Young adults are afraid to fail. But when you fall out of the sky, you see things up-side-down. Giving you a new perspective on things.
There is a gap between who we think we should be and who we really are. We need to be more perfect than is possible, making us all unfortunate fortune seekers.